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Broadly speaking, culture is the sum of material wealth and spiritual wealth created in the historical practice of human society. In a narrow sense, culture is the ideology of society and its corresponding organization and system.

Corporate culture is the mission, vision, purpose, spirit, values and business philosophy with the characteristics of the organization, which is gradually formed in the production and operation practice of the enterprise and recognized and complied with by all employees, as well as the sum of these concepts in the production and operation practice, management system, employee behavior mode and the external image of the enterprise. It is different from the cultural nature of culture, education, scientific research, military and other organizations.

Corporate culture is the soul of an enterprise and the inexhaustible driving force to promote the development of an enterprise. It contains very rich content, and its core is the spirit and values of the enterprise. Values here do not refer to various cultural phenomena in enterprise management in general, but the values held by enterprises or employees in enterprises in the production and management of commodities.